Big Billion Days records 1.4 billion Customer visits: Flipkart
Flipkart's Big Billion Days (TBBD) sale 2023 has set a new record with 1.4 billion customer visits, up from 1.2 billion last year.
The sale, which ran from October 8 to 15, saw strong demand for smartphones, laptops, tablets, and home appliances.
Flipkart also claimed to have witnessed strong seller growth during the same period, with transacting sellers seeing a 2.5X increase in their business.
The record customer visits highlight the growing popularity of e-commerce in India, especially during the festive season.
Flipkart's TBBD sale is one of the biggest e-commerce sales in the world, and it attracts shoppers from all across the country.
The sale also offers a wide range of products at discounted prices, which makes it an attractive proposition for consumers.
The strong demand for premium products during the sale is another sign of the growing affluence of Indian consumers.
More and more Indians are now willing to spend money on premium products, such as smartphones, laptops, and home appliances.
This is good news for e-commerce companies like Flipkart, which sell a wide range of premium products.
The strong seller growth during the sale is also a positive development. It shows that more and more sellers are joining Flipkart's platform to reach out to a wider customer base.
This is good for both Flipkart and sellers, as it creates a win-win situation for everyone involved.
Overall, the record customer visits and strong seller growth during Flipkart's TBBD sale are positive signs for the Indian e-commerce industry.
It shows that e-commerce is growing rapidly in India, and that consumers are increasingly willing to spend money online.